The RGPD " General Data Protection Regulation"(GDPR) allows to frame the processing and circulation of personal data on the whole territory of the European Union since May 25, 2018.
It is therefore a question of harmonizing the European legal panorama in terms of data protection so that there is a single framework that applies among all the Member States.
In concrete terms, this directive puts all European companies on an equal footing in terms of customer data management.
Thus the reform has three main objectives:
The RGPD concerns all companies having an activity in Europe, whether they are established on the territory of the EU or whether their activity directly targets European residents.
Thanks to the RGPD, customers, whether B2B or B2C, benefit from a number of protections. Nowadays, companies must obtain prior written, clear and explicit consent from the individual in order to process their personal data.
The customer also benefits from :
In case of failure to respect individual rights, failure to comply with basic data management principles, violation of data transfer rules, companies can be fined up to 20 million euros or 4% of the worldwide turnover of the previous year, whichever is higher.
Know that in terms of prospecting, the CNIL guarantees that the RGPD does not change the rules applicable to prospecting emails for both B2B and B2C companies as long as "the subject of the solicitation must be related to the profession of the person canvassed"
To comply with the RGPD, here are the new operational provisions you need to put in place.Note that this list is far from exhaustive:
As you can see, these obligations are numerous and (very) time-consuming.
Aware of this, solutions have appeared on the market to allow you to quickly comply with these various obligations.
Among them, Dropcontact is the 100% RGPD compliant solution.
Indeed Dropcontact :
Thus Dropcontact is the tool par excellence respecting 100% the RGPD since it does not own or sell databases but on the contrary enriches and cleans those already existing and in your possession while maintaining strict confidentiality on your files.